Avon Company Research Paper Example | Topics and Well Written Essays - 5000 words

Avon Company - Research Paper ExampleThe company has 43,000 employees, is on the New York logical argument exchange with the ticker symbol AVP and the NAIC is 32562 Toilet Preparation Manufacturing and 45439 Other Direct Selling Establishments. The company has late made efforts to go back to its originating gross sales model where sales representatives atomic number 18 given a race opportunity through selling their products (Reference for Business, 2011). A new sales lead Model, a formation of the Direct-Selling Model, however, has been trust into place as the former pyramid model has been a cause for concern with a constitution of impossible goals. The company currently has over 650,000 sales representatives in the United States, however, 70-75% of the sales are chill out from international subsidiaries. There is a poor retention rate, however, so therefore the three level Leadership Model has provided for a structure of mentorship where each salesperson recruits others and mentors them towards the next level. In the Leadership Model, each sales person must sell themselves, rather than living off of the sales of others as is done in the pyramid model. (Willet, 2010). According to Avon Company, Inc. (2011), Avon has a proven history of delivering first-to-market beauty technologies, making the company a imperishable game-changer. ... As the first product offered by the Avon company, perfume and fragrance products are a central get down of the Avon line. Personal Care products are defined by the older, well-respected and popular line Skin-so Soft, as well as newer lines such as Avon Naturals, Liiv Botanicals, Moisture Therapy, and Foot Works. The Haircare lines are an important part of the company as well and are infra the brand Advance Techniques, Color Protection, Daily Shine, Damage Repair, Frizz Control, go forward Clear, Volume, Toni Brattin, and Conair. The final division is under the heading Jewelry which has the brand Inspirational Treasures under the general Avon brand. Avon excessively sells clothing with the brands Curves and Slim Wear as two of the brands underneath the overall basic Avon heading. Avon likewise sells divisions of goods under the headings home, children, which includes bath and body, fashion, room decor, and toys, men, which highlights a line of skincare and fragrance under the celebrity name Patrick Dempsey (Avon Company, Inc., 2011). Avon also sponsors several lines of products that are associated with fundraising and employ to the betterment of the world. The products that are purchased through these divisions go towards contributions to individual organizations that have societal relevance. Avon Walk Products are dedicated towards breast cancer awareness and research. Pink Ribbon Products are dedicated towards the same goals as the Avon Walk Products. The Empowerment Collection is dedicated towards womens empowerment issues and supports various causes that are relevant to the advancement of womens issues. Finally, Hello Green Tomorrow, which currently only includes an aluminum water bottle, is